What is Zales?
Nowadays, jewelry connoisseurs can choose among a variety of companies and brands. There is no shortage of choice, the range is huge. How to choose among so many brands exactly what you need? Experts advise first of all to pay attention to reliable companies with extensive work experience. One of these companies is Zales® Jewelers. The brand has been around for almost 100 years, it was founded in 1924. By the way, for many, it is this factor that turns out to be decisive when choosing a jewelry brand: experience and long existence on the market. The history of the G brand began with just one retail store in Texas, and now it is a world-famous brand. It is worth recalling that the store managed to gain recognition largely thanks to the original marketing system, which helped significantly expand the customer base. Managers offered customers such an attractive credit plan that they could not refuse it. One store gradually grew into a full-fledged retail chain with an excellent reputation. A significant role in the formation of reputation was played by the fact that the most professional employees were always hired who are ready to meet customers in everything. It is worth noting that initially the company did not focus only on jewelry products, but traded in a variety of goods. Now the jewelry store Zales has established itself perfectly as a reliable seller of the best jewelry. Experts place special emphasis on the quality of the diamonds that the company sells. Especially buyers like the wedding assortment: the company is certainly a leader in sales of wedding rings and engagement rings.
The company is also known for an excellent assortment of other jewelry besides rings, reasonable prices, and discounts. Judging by the results of analytical studies, about 80 percent of buyers were very satisfied with the result of cooperation with this company. Among the undeniable positive aspects: excellent contact of sellers with customers, acceptable pricing policy, very convenient discount systems, and reliable guarantees. The online store was founded in 1998, users actively buy jewelry online
Are Zales diamonds good?
Zales diamonds are a topic that many experts call controversial. It cannot be said that all experts consider the diamonds of this brand to be very good. Rather, many doubt their excellent quality and consider the price too high. For example, according to many experts, Zales diamonds are much inferior in characteristics to such giants of the jewelry industry as, Blue Nile. Nevertheless, many do not agree with this point of view and are sure that the diamonds of this brand are very high quality. For example, a series called Arctic Brilliance: these are Canadian diamonds that a lot of people like. In general, Zales diamonds are considered a budget option and many do not consider these diamonds prestigious. As we mentioned above, the debate on this topic does not abate. If we talk about the ratio of expert opinion– then it is divided by about 60 to 40. Sixty percent of specialists still consider the diamonds that the company sells to be average or below average. On the website, the diamonds that the company sells look very attractive. At the same time, many buyers complain that when they receive the product, it does not correspond to the picture seen on the Internet. It is worth paying attention to the fact that representatives of the company warned about a possible discrepancy, although the warning is written in such small print that it is very difficult to see this information. Nevertheless, it is with this inscription that the site protects itself from possible legal problems that may be initiated by dissatisfied customers. In addition, when choosing, for example, a bracelet, it turns out on the website that the specified weight of diamonds is approximate. In general, the site has secured itself legally from all sides and in case of claims, the chance to accuse the seller of dishonesty is minimal.
Are Zales diamonds certified?
With the certification of diamonds of this brand, the issue is as controversial as with their quality. The fact is that first of all buyers pay attention to the favorable price and only then are interested in such nuances as certification. According to experts, this is a completely wrong approach and certification is a very important point when choosing a high-quality diamond. Many jewelers say that it is better not to buy a diamond at all than to buy a diamond with poor characteristics. So, unfortunately, many diamonds that the brand uses in the manufacture of rings and other jewelry are not evaluated and classified by such internationally recognized laboratories as GIA or AGS. There is also a problem of transparency, which is why many diamonds do not pass certification. Of course, for those who do not care much about quality, these diamonds may also like them, but experts immediately see the difference and focus on the shortcomings. Note that there are still enough fans of these diamonds, and many buyers do not believe that certification is such a necessary moment. Often in the comments, you can read about what users write: “The certification of a diamond is reflected only in its price.” Of course, any point of view has the right to exist, but experts still advise buying jewelry with certified precious stones.
Is Zales good for engagement rings?
The company offers a good selection of engagement rings at budget prices. The assortment is really good and if the characteristics of a diamond are not too important to you, then you will be able to choose a good model for yourself. The user-friendly interface of the site helps to choose from a variety of models. So, you can choose a ring by shape, price, or by style and metal. Among the ring models that have been trending in recent months is a vintage collection.
For example, the ring of the Emerald-Cut Diamond Past Present Future® model became the leader of sales in America.Double Frame Vintage-Style Engagement Ring in 14K White Gold worth just over 4 thousand dollars. Of the budget models, the Diamond Solitaire Vintage-Style Engagement Ring in 14K Two-Tone Gold (I/I2) is sold very well on the website. The cost of this ring is only $ 540. If we talk about the company’s wedding ring collection as a whole, then most experts are inclined to believe that the company is more successful in selling bracelets and necklaces. At the moment, the site offers customers more than 1200 models of rings, but compared to other sites, the choice is somewhat more meager. Experts call some models of the same type and advise the company to revise the range. At the same time, it is worth noting that from the users, judging by the comments, there are practically no complaints about the engagement rings of this company. However, many agree with the opinion of experts that the range of rings can be more diverse, and the models can be more modern. For example, buyers often write about their desire to see more rings from two-tone gold, which are now gaining popularity in the world.
Zales payment options
There are several ways to pay for the goods, including using the so-called Diamond Credit Card. Using this type of payment, you must purchase a product for at least $ 300 and pay for it within 6, 12, 18, and 36 months. Also, the purchase by this method provides for free delivery of goods across America, 10% Off Repair or Services, and other discounts. The company accepts all leading cards such as Visa Master American Express, Discover. ApplePay.
In order not to resort to long calculations, we will give you one example: purchase for $ 700 can cost $ 63.25 per month for 12 months at 15% per annum. Very important! The details of credit programs must be clarified with a support representative, because the conditions may vary depending on the city, state, and country from which the purchase is made. It is very important to find out all the details to avoid misunderstandings in the future. We also emphasize that all transactions conducted on the company’s website are legal and are made by generally accepted rules.
The company offers a fairly standard set of guarantees, which it strictly adheres to. This brand is one of the few to which there are practically no complaints about warranty issues. In one of the interviews, representatives of the brand said that they consider the fulfillment of guarantees to be their face and a matter of honor. So, the company guarantees that you will receive the jewelry ordered online at the agreed time at the address without defects and exactly the jewelry that you ordered. The company also guarantees that it will carry out the following manipulations with your jewelry for free, if necessary: cleaning, examination, changing the size of the ring, repairing damaged fasteners, and polishing. In addition, this list includes the repair of the back of the earring (base), repair of the chain, fasteners. In addition, the company guarantees you a refund if the goods were delivered to you with a defect or manufacturing defect. If your purchase exceeds the amount of $ 200, the company gives you a lifetime guarantee for diamonds. Professional jewelers of the company will replace the stone with a diamond of similar value. There is no charge for this service. Important! The lifetime warranty on diamonds applies to such types of dyeing as all models of diamond rings, diamond earrings, bracelets, necklaces, and necklaces with diamonds. Even those who are skeptical about the company’s jewelry admit that the brand takes the issue of compliance with guarantees very seriously and values each of its customers.
Zales return policy
According to the company’s rules, you have the right to return the goods within a month after making a purchase. Of course, to return all the accompanying documents and the packaging of the goods must be intact. The same applies to accessories. You can return the product either to the store where you made the purchase or send the jewelry by mail. It is important to remember that the refund will not happen instantly but will take from 7 to 10 days, and the money will be credited to your bank account. Before you make a refund, a label will be sent to you by e-mail by the company’s employees. You need to print it out and send it along with the returned item. If you do not want to print, then you can use a special code in the UPS department, and they will print the necessary document themselves. Also, it is mandatory to attach the original or a copy of the packing slip. Do not expect that your refund will be processed immediately. This process can usually take up to five business days.
Zales customer service
Customers highly appreciate the work of the support service of this company. Of course, as always, there are also dissatisfied, but there are much more satisfied. Customers note the efficiency with which service operators solve even the most complex and complicated issues. It is also often mono to hear about the goodwill with which company representatives communicate with their customers. Many years ago, when the company was not so big, the principle was established in its management: any employee of the company should first of all respect each client and treat him as kindly as possible. So, you can contact us by calling 1-800-311-5393. Our Guest Services Contact Center hours are Monday through Friday, 9: 00 AM–10: 00 PM ET, Saturday, 10: 00 AM–10: 00 PM ET. and Sunday, 12: 00 AM–9: 00 PM ET. By the way, it is worth noting that most of the company’s clients prefer to communicate in a live chat, which is available on the main page.
It is worth noting that the company is among the TOP 5 leaders of jewelry companies with optimal customer service.